Position title
Digital Marketing Manager
Description
  • Assisting in the formulation of strategies to build a lasting digital connection with consumers
  • Planning and monitoring the ongoing company presence on social media
  • Launching optimized online advertisements to increase company and brand awareness
  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web-trends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Manage and maintain the organisation’s website(s)
  • Write and optimise content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Edit and post videos, podcasts and audio content to online sites.
  • Arrange webinars and webcasts.
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Write copy for email marketing campaigns.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
  • Work on printed material to supplement online products.
  • Attend product launches and networking events.
Experience

3 yrs to 5 yrs

Employment Type
Full-time
Job Location
Bhubaneswar, Odisha & Noida, UP
Working Hours
Walk-In , full Time
Base Salary
₹ 15,000.00 - ₹ 25,000.00
Date posted
September 2, 2020
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Position: Digital Marketing Manager

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